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| Competition moves towards the normal brand for survival ,10/May/2005
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| Recently, the reforms among toys industry are not allow to be neglected. Along the intense competition in both domestic and oversea market and the setting down of all kinds of industry standard, domestic toys enterprise that wants to break through the bottle-neck for survival, should chose the brand road that produce high valued added products. There is still some distance for realizing the new standard. The pressure from both home and broad make enterprise to produce in based on criterion and brands with own characteristic are greatly needed in markets.
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